What Are UI And UX? What Are The Differences Between UI And UX?
Today, the Internet is indispensable in almost every aspect of our lives. As companies are aware of this position, they have started to offer their services over the internet, and as a result, different fields of expertise have emerged in providing services on the internet.
In order for websites to be used and to receive a high number of visits, many elements must be processed correctly. For example, users should be able to access easily and access the transactions they want to do more easily. At this point, we come across the concepts of UI and UX.
In this article, we will answer the questions of what UI and UX are, what they cover, what is different from each other and what are the companies that provide services in this field.
What is UI and UX?
UI stands for "User Interface" and its Turkish equivalent is " Kullanıcı Arayüzü". The abbreviation of UX is "User Experience" and its Turkish equivalent is "Kullanıcı Deneyimi".
UI, as its meaning can be understood, describes experience-oriented improvements such as users' ability to navigate the site comfortably and spend longer time on the site, and access the site's content more easily. For UI, we can briefly say visual design focused on the comfort of the user.
Rather than designing an interface, UX designs how users interact on the site.
UI and UX are also used for mobile applications. As in web applications, UI and UX in mobile applications help to create a perfect and fluent user experience, and to design a user-friendly interface to make operations more comfortable and easier.
What Do UI and UX Designs Include?
If you want to offer the best possible interface design to your target audience on your site, much more is needed than web and mobile design. The UI Designer creates new experiences using your goals and what you have. It projects these experiences and adapts them to your website or mobile application. All sub-elements such as colour, scheme and grid that make up the interface design are processed according to the UI design logic and are developed for the interaction of your visitors. If you want to be successful in UI design; you need to think like a user and give priority to users' requests. In other words, we can define UI design as interface functionality. Not only that, UI designer users have to analyse, interpret and understand well. That's why empathy is so important in UI designs.
When we look at the scope of UX design, we can say that UI and UX design studies progress in an integrated manner. To explain; the UI determines how the design should look to the user, and then the UX comes into play. UX works to transform design into interaction, examines and improves user behaviours. When we look at it, the most important progress of UX design is to combine creative thinking with analytical thinking. Just like UI design, empathy is very important in UX design. UX design; should be flexible, applicable and measurable. If the UX design is successful, an increase in customer loyalty, an increase in market share and an increase in competitiveness are observed.
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What Are The Differences Between UI And UX?
Although UI and UX are two concepts that are often used together, they are actually quite different from each other. We can briefly explain the difference between UI and UX as follows;
UI design is visual and tangible. It is concerned with how the product will appear to the user. UX, on the other hand, is concerned with how the resulting image will affect the user's experience.
The UI is digital and all about the product. UX, on the other hand, is inspired by the behaviours of users through the daily life of users and integrates this information into the digital environment.
Finally, UI and UX designers use different programs.
What Are The Companies That Make UI And UX Design?
There are many companies that make UI and UX designs. In general, mobile application developer companies are companies that are interested in web design or companies or people who are only interested in UI and UX design.
Selecting one of these companies is a process that needs attention. First of all, make sure that the companies that make UI and UX design understand your requests well, that they will offer you the most accurate and fastest solution, and that there is a professional team or person.
In this article, we have answered the questions of what are UI and UX, what it covers, what is different from each other and what are the companies that make these designs.